Hi, I'm Stefan.
I put AI to work for smarter customer experiences, from marketing and strategy to design and development, across marketing, technology and customer experience.
I shape the strategy, design the experience and build the platforms and websites behind it, and I write about what's changing in the industry.
How I think
01
Customers first
AI is only worth it if it makes the experience better for the people on the other end.
02
Prove it small
I prototype before anyone commits to a big investment, so decisions rest on results.
03
Humans in the loop
Automation takes the repetitive work. People keep the judgement calls.
At a glance
FocusMarketing, technology, customer experience and automation
ServicesStrategy and marketing, design, platform and website development, process automation
WritingIndustry news
ElsewhereLinkedIn