Marketing
The best AI assistant isn't the smartest one. Here's what actually matters
Every few months a new benchmark chart crowns a winner, and a few months later the order has changed. Meanwhile the people using these tools every day mostly aren't asking which model scored highest. They're asking which one they'll actually open. For most people, the gap between the leading assistants is smaller than the gap between a tool that fits their routine and one that doesn't.
Stefan · 6 min read